Even AI Agrees AI is Cheating
Integrated Case Study Campaign
Brand: Google Gemini
Problem: How can Gemini improve learning and scale across the education system?
Insight: People think AI is cheating.
Big idea: How can Gemini improve learning and scale across the education system?
Copywriter: Emily Dick
Case Study Video
Campaign Singleboard
Magazine Ads
Outdoor Tandem Billboards
Social Interactive Snapchat Filter